Mirum Magic Mirror

Designed for the next generation of retail sales, the magic mirror combines the best technological products, AR (augmented reality) visualisation and interactive touch capability. The magic mirror works for a variety of different retail and health environments.

The magic mirror has touch screen capability allowing users to interact with it. We have also added our own image recognition software to detect specific gestures and items that allow the mirror to be used for a range of applications. In conjunction with Microsoft Kinect, we produced applications to follow the user's movement for sports workout routines, as well as jewellery try on AR experiences.

The magic mirror can be configured to have partial mirror display with computer overlay that allows customers in store to virtually try on products, plus get additional information and context about those items. It can also be used in full overlay mode that hides the mirror functionality, making it easily adaptable to any retail environment and requirements.